Progressive Promotions has been busy!
While the national elections didn't go the way we had hoped, Colorado progressives got stuff done. And Progressive Promotions was here to help!
Colorado Families for a Fair Wage – the folks who ran the successful campaign to raise the minimum wage – scored media big-time, including stories in the Durango Herald, Boulder Daily Camera, National Public Radio, Fox 31 and Univision, and op-eds in the Glenwood Springs Post Independent, Colorado Statesman, Denver Post and the Fort Collins Coloradoan.
Our digital team created some really amazing videos that inspired target voters to know, care and vote this year – check these out, focusing on Dr. Brooks and civil rights, T-Rex/ease of voting and a Latino family that cheers together, votes together.
Rising insurance rates is just one of the issues the Colorado Consumer Health Initiative tracks – in the Denver Business Journal, Denver Post, Cortez Journal, Gazette and Public News Service – and addressed the problems with free-standing E.R.'s in the Boulder Daily Camera.
Our GOTV digital ads ran to a highly targeted group of inconsistent voters and lookalike audiences. We conducted research on them to create content we knew would resonate with them and it worked — we hit above average on every metric we were aiming for!